Every time you reach for an excuse instead of an honest accounting, you learn slightly less from the experience than you could have. The mistake doesn't get properly examined. The real cause doesn't get addressed.
The First Time Ergode Made the News. I Almost Didn’t Believe It.
In August 2020, in the middle of a global pandemic, I got an email that stopped me mid-scroll. I read it three times. Then I called my wife.
What I Look For When I Hire Someone. And It’s Probably Not What You Think.
The logos will get you in the room. What you built while you were there will keep you there.
The Book I Never Kept Changed My Life. Here’s What I Did With It.
The same book. $40 on eBay. $1,600 on Amazon. I bought it for $40 and sold it the same day. That one transaction became the entire blueprint for everything Ergode is today.
What Money Doesn’t Fix (And What It Does)
Money is brilliant at solving financial problems. It is remarkably bad at everything else.
65% Trust AI to Compare. Only 14% Trust It to Buy.
65% trust AI to compare. Only 14% trust it to buy. That gap is your window.
Your Customer Delegated the Purchase. Now What?
Your customer did not visit your page. They asked an AI what to buy, got a recommendation, and bought it. Your product either made the shortlist or it did not. And you will probably never know which.
The Number That Looked Fine While Everything Broke Quietly
Every business has a number it lives by. Not the number it reports in board meetings. Not the one that goes in the quarterly update or the investor deck. The one that the founder checks first thing in the morning, before coffee, before email, before anything else. The one that tells them, in a single... Continue Reading →
What I Learned From the Employee Who Quit Without Warning
A resignation is almost never a decision. It is an announcement of a decision that was already made, sometimes weeks earlier, in a part of their head you were never invited into.
What Happens to Your Ambition When the Business Actually Works.
> Nobody prepares you for the moment the business actually works. The podcasts cover the hustle. The books cover the climb. Nobody writes about what happens when you get there.