That warehouse full of inventory might look like success. But if it isn’t moving, it’s just cash stuck in a coma.
Why Scaling on Amazon Feels Easy (Until It Suddenly Isn’t)
Amazon's scaling breaks when systems lag behind revenue. This blog explains why and includes a simple Scale Readiness Scorecard.
Growth Is Not a Process. It’s an Environment.
We often try to micromanage growth with processes and checklists, suffocating the very thing we want to build. True growth doesn't need more supervision; it needs room to breathe.
You Can’t Outsource Thinking. Not Even to AI.
Tools can give you answers, but they can’t tell you when something feels off. Thinking still begins where convenience ends. Read to find out more.
Mediocrity is the Real Competitor You Should Fear
Mediocrity is the competitor that kills you from the inside long before Amazon ever could. Click to read now.
User Manuals Are Great. Just Not on Your Product Page.
Most product pages read like manuals. But people don’t buy specs—they buy what those specs do for them. If your listing doesn’t spark obsession, it’s just another scroll-past. Read More.
Snacks and Swipes: How Gen Z and Alpha Rule E-Commerce
My 14-year-old niece, Anika, roasted my e-com skills over samosas, schooling me on Gen Z and Alpha’s slick, planet-saving ways. Click to read how.
Middlemen Who? The D2C Revolution Shaking Up eCommerce!
In this blog, I explore how the D2C revolution is reshaping e-com by fostering direct connections between brands and customers. From data-driven insights to building lasting relationships, D2C brands are redefining success. Click to read the blog now.
Struggles to Smiles: Bolaball’s Playful Rise on Amazon
In this blog, we dive into Bolaball's inspiring transformation and how it went from declining sales to becoming a beloved brand that sparks joy and togetherness. Click to read the blog now.
From Wow to Whoa: When Personalization Goes Too Far
In this blog, we talk about balancing personalization and privacy to build genuine customer connections. Click to read the blog now!