Most product pages read like manuals. But people don’t buy specs—they buy what those specs do for them. If your listing doesn’t spark obsession, it’s just another scroll-past. Read More.
User Manuals Are Great. Just Not on Your Product Page.
If Your Product Flopped, Maybe It Deserved To.
In this blog, I share why your product might not be getting sales—not because of the market, but because it’s not being seen the right way. Click to read the blog now.
Why the Best Products Still Lose. And What Wins Instead.
In this blog, I break down why having the best product isn't enough in today's crowded digital marketplaces. Click to read the blog now.
Great Brands Don’t Burn Cash. They Build Loyalty
In this blog, I talk about why repeat customers, not just rapid growth, are the real drivers of sustainable success. Click to read the blog now.
Founders Build. Aggregators Rebuild.
In this blog, I share the real story behind our first brand acquisition and the hard truths founders face after the deal is done. Click to read now.
The Hidden Talent in Your Inbox: How AI Can Rethink Hiring from the Ground Up
In this blog, I share how one quiet email made me rethink hiring—and how AI can help us spot builders we often miss. Click to read the blog now.
Everyone Took the D2C Shortcut—Now It’s a Traffic Jam!
In this blog, I reflect on why the D2C dream feels more like a traffic jam in 2025—and what brands need to do to keep moving. Click to read the blog now.
Flex Appeal: Why the Best Brands Don’t Sit Still
The best brands today don’t sit still—they shift, adapt, and evolve. In a world moving fast, fluidity isn’t a trend. It’s survival. 👉 Click to read.
When 50% Off Doesn’t Impress Anymore
In this blog, I explore why steep discounts no longer guarantee trust—and what today’s customers truly value instead. Click to read the blog now.
Snacks and Swipes: How Gen Z and Alpha Rule E-Commerce
My 14-year-old niece, Anika, roasted my e-com skills over samosas, schooling me on Gen Z and Alpha’s slick, planet-saving ways. Click to read how.
Cloverbites By Rupesh Sanghavi 