In this blog, I introduce Aiden—my AI co-founder who never sleeps, never argues, and somehow makes me a better CEO. Click to read the blog now.
Everyone Took the D2C Shortcut—Now It’s a Traffic Jam!
In this blog, I reflect on why the D2C dream feels more like a traffic jam in 2025—and what brands need to do to keep moving. Click to read the blog now.
Flex Appeal: Why the Best Brands Don’t Sit Still
The best brands today don’t sit still—they shift, adapt, and evolve. In a world moving fast, fluidity isn’t a trend. It’s survival. 👉 Click to read.
When 50% Off Doesn’t Impress Anymore
In this blog, I explore why steep discounts no longer guarantee trust—and what today’s customers truly value instead. Click to read the blog now.
Hot Chai, Hot Tech?
In this blog, I share a chai-fueled encounter with a sharp AI-native founder, revealing how new-age startups are outpacing the old guard with smarter, faster tech moves—click to read the blog now.
Snacks and Swipes: How Gen Z and Alpha Rule E-Commerce
My 14-year-old niece, Anika, roasted my e-com skills over samosas, schooling me on Gen Z and Alpha’s slick, planet-saving ways. Click to read how.
Is Fast Delivery Making Us Impatient and Spoiled?
In this blog, I explore how ultra-fast deliveries are reshaping our habits, expectations, and patience levels in cities like Mumbai and New York. Click to read the blog now.
AI vs. Us: Rewriting E-Commerce’s Workforce Rules
In this blog, I explore how automation’s reshaping my e-commerce world, cutting jobs, and redefining talent. Wondering what’s left for us humans in this AI-driven shift? Click to read the blog now.
Returns Are Too Much: Start Charging Already?
In this blog, I unpack the rising cost of e-commerce returns and explore if charging for them could be a smart move or a risky gamble. Click to read the blog now.
Is It a Bird? Is It a Plane? Nope, It’s Superapps Taking Over E-Commerce
In this blog, I explore how superapps are changing the way we buy, sell, and interact online—bringing everything into one seamless experience. Click to read the blog now.